One of the most rewarding parts of our job is helping a client expand operations to target new, profitable markets. Such was the case in Scheffem.’s work with a premiere custom home and barn builder, B&D Builders. B&D’s primary brand – builders of custom timber frame barns and barn components – was expanding to include custom timber frame homes and custom doors.
Scheffem. worked with B&D Builders to develop and launch a new brand – Vintage Homes and Millwork – to market its custom homes and wood doors to a new market. Through our close relationship with this client, and experience in this industry, we were able to design a new brand platform including logo, colors, and tone which speak to their target audience.